July 13, 2016


'The Kanye Effect' – Episode 6: Yeezy's Talent-Scouting Skills

Welcome to the finale of The Kanye Effect, our six-week digital miniseries exploring the many ways the hip-hop visionary has changed the game. Episode 6, "Artists," gets into Yeezy's ringleader abilities and his penchant for breaking new artists and reviving old ones. You'll get commentary from YouHeardThatNew's Low Key, Alvin Blanco from Hip-Hop Wired, Fuse's Zach Dionne and, from the vault, Pusha T and Common

Blanco uses King Push as an example, saying:

"Pusha T was down with Clipse, ill MC, anybody that's a hip-hop head knows who Pusha T is, knows his bars are crazy. But then Kanye West gives him that cosign, it's like, now Pusha T has deals with Adidas or he's the president of G.O.O.D. Music."

See the video up top for the rest, and watch every episode of The Kanye Effect right here. For another taste right away, check out an installment about Kanye's power as a live performer: