Soulja Boy Lands $400 Million Deal With World Poker Fund Holdings
Earlier in May, Soulja Boy tweeted having a $400 million deal confirmed. On Friday, World Poker Fund Holdings (WPFH) and the 25-year-old rapper announced their five-year contract officially. The company plans to promote their online services through Soulja Boy’s social media accounts, which contain over 15 million followers.
WPFH is a leading developer and operator of online gaming. The company is looking to market themselves based on individual influencers. According to the press release:
"Soulja Boy will mobilize his network to promote World Poker Fund’s online gaming assets such as CelebrityWorld.com and its soon-to-launch 'in-flight gaming' platform which aims to service the 3 billion plus global travelers across multiple airlines worldwide."
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